Hello, I’m Nelly.

Prior to co-founding Brand Autonomy, I spent 18 years working on Wall Street in various roles, including investment strategy research, hedge fund marketing, and selling stocks & bonds to institutional investors.

Because I this thing called the internet, I spend an inordinate amount of time tinkering with the latest digital tools to determine which technology & apps are best suited for small businesses looking to scale. I even learned to build websites to better understand the infrastructure behind the user interface.

I am a wizard when it comes to generating business ideas. Opportunities appear to me everywhere. I also love to collaborate with entrepreneurs because they simply don’t have time to be bogged down by bureaucracy.

As your digital advocate, I will mobilize the right technologies so you can better communicate your value proposition, increase your productivity, and leverage the power of the internet to sell your products & services.

Having worked for big firms like Citigroup and startups like McAlinden Research Partners, I understand how businesses are run and the types of operational and structural challenges that can constrain growth.

I hold a Bachelor of Arts Degree in Economics from Columbia University in New York City; I have lived in the United States, Europe, Asia and Africa; I speak English and French fluently, and am conversant in Spanish and Italian.

Together, these factors give me a global perspective which I instill in my work at Brand Autonomy.

Nelly Nyambi is also a Managing Director at McAlinden Research Partners, a New York City based firm that provides investment strategy research to hedge funds, asset managers and other institutional investors around the world.